Logo and concept for ahum.se.

Ahum is a Stockholm start-up that matches therapist with clients on basis of needs and expertise. To provide a better matched experience on both the clients and professionals end.

Concept from name to product.

The name is onomatopoeic and a play with the sound a therapist makes when taking a note the typography of the logo is that of a felt pen on a notepaper a symmetric doodle.